↑  TOP  ↑
02.21.24
updates continue (Major Nav changes)... please mind the dust.
×
[ Close ]
↳My work as an independent Creative Director + Designer
↳Synthesizations of various skillsets in the form of products.
↳A divergent stream of my creative consciousness.
↳ More information about me, and my work.
↳ Wander through the work more organically
J\V.S
://
Home
× M.O.
STrategic dissonance™
× Headcount
Uno
× Location
Los Angeles, CA
× offerings
Branding, Interactive, photo ± video, motion design, type design, etc.
× Availability
05.2024
× Avail. for
Full-time / Freelance
Index
Jon
Way
Studio
Design
Photography
Motion Design
Strategy
Brand Development
Exploration
Design
An independent Creative Director and designer specializing in progressive, purpose-built branding, and interactive works.
+ maker of Various creative Goods and resources.
Los Angeles — 90232
Branding
Art Direction
Interactive
Product Design
Photo+Vid
01001010 01010111 00101110 01010011
74 87 46 83
4A 57 2E 53
.--- .-- .-.-.- ...
112 127 056 123
WJ.F
33.8492° N, 118.3884° W
PST - 8 GMT
03.2019
60 - 250 Hz
310
90232
[ JWS-24_Mini-reel.mp4 ]
Launch it
D
M
Y24
T
Featured Works
Featured Works
Featured Works
Featured Works
Featured Works
Featured Works
Featured Works
Featured Works

strategically developing (or re-defining) brand design, and it's various applications.

A long history of collaborations with different brands, agencies and individuals– most often when combining varying amounts of branding, interactive, and strategy.
[ featured collaborators ]
[ yrs XP ]
15+
[ awards ]
Yea
[ Next avail ]
05.2024
[ Area ]
90232
Featured
Archive
Non-NDA'd
On-going
Upcoming
Archived
Desc
Developing the design direction for a future-vision project that had an emphasis on data organization and visualization.
Art Direction, Design Direction, 3D oversight
Tech
Branding
false
false
false
false
Featured
Archive
Non-NDA'd
On-going
Upcoming
Archived
Desc
Helping CTHDRL to brand a tattoo NFT project: Scab Shop.
Branding, Art Direction
Lifestyle
Branding
false
false
true
true
Featured
Archive
Non-NDA'd
On-going
Upcoming
Archived
Desc
A deck of premium playing cards from combining an AI’s take on Japanese Ukiyo-e style art with modern design.
Concepting / Art Direction / Design / Everything
Product
Passion Project
false
false
true
true
Featured
Archive
Non-NDA'd
On-going
Upcoming
Archived
Desc
Developing a branding concept for launching Ledgers new NFT marketplace.
Brand Design, Brand Strategy, Concepting, Art Direction
Tech
Branding
false
false
true
true
Featured
Archive
Non-NDA'd
On-going
Upcoming
Archived
Desc
Expanding the brand's AD through interactive design + dev to launch a new lifestyle brand, ISOKO. More soon info soon.
Art Direction, Web Design + Dev
Fashion
Partnership
false
false
true
false
Ethos
Ethos
Ethos
Ethos
Delta
Delta
Delta
Delta

Resonance

strategic dissonance

COnsidered Strategy.
progressive application.
Meaningful Output.

[ Intro ]
Pretty pictures are easy. Hiding behind best practices and following worn paths is even easier (and common). Conversely, developing creative works that are new and meaningful is hard. It requires extensive research, thorough distillation to identify strategic opportunities, and removing most preconceived notions. The end goal is to embrace the unknown (and the inherent risks in doing so) to create more meaningful work that resonates with consumers via strategic applications of dissonance in ways that practically resolve.
This is best achieved when empowered to broadly explore creative latitudes and find the right solution, not necessarily the expected one. The goal is to craft work that is equally performant as it is distinctly unique. This tends not to just spontaneously happen on it’s own or in isolation, so it’s imperative to create cross-functional alignment through regular, open, and honest conversation to adequately establish expectations in all directions.
Delta
Delta
Delta
Delta
Delta
Delta
Delta
Delta

my divergent stream of creative consciousness.

A blog that's hopefully chronicling some sort of meaningful creative change / progression over time.
Explore Delta
Output
/00-
1.18.24
[ Desc. ]
Been living underwater for a bit just trying to survive, and finally have had enough time to do a thing like... photos. More of that soon... I hope.
The Lab
/00-
11.30.23
[ Desc. ]
I'm still going on my own brand... really covering off on all aspects before making any additional fixes/updates here :) Stay tuned.
Output
/00-
11.8.23
[ Desc. ]
It's been a minute, but I've added a couple more images to the TV App and Screensaver
jw.s
/00-
11.2.23
[ Desc. ]
Re-thinking what my core style can/could be after my home-base hasn't moved for a minute
Product
/00-
9.4.23
[ Desc. ]
Announcing the release of the inaugural release of a collaboration between JW.S and Memento Apparel with 3 unique designs.
jw.s
/00-
7.15.23
[ Desc. ]
I'm stoked to announce that I will be repped by Stills.com for all image licensing going forward.
jw.s
/00-
7.6.23
[ Desc. ]
Welp, that makes 4 for 4. JW.S (2023) takes a SOTD award which... aint bad for doin this thing all myself.
jw.s
/00-
5.21.23
[ Desc. ]
Introducing Night Calls, another original JW.S playlist. I'm gonna show you where it's dark, but have no fear.
Output
/00-
4.19.23
Contact
Contact
Contact
Contact
Contact
Contact
Contact
Contact
J\V.S
Contact
Form
Have a collaboration in mind, or just want to talk? Fill out the form, shoot me an email, or connect on any platform.
[ Name ]
[ Email Address ]
[ Your submission has been received, and I'll be in touch shortly. ]
[ Primary Contact ]
[ Next Availability ]
June 2024
[ Prioritizing ]
Full time, Branding projects
[ Current Location ]
Los Angeles, CA