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33.8492° N, 118.3884° W
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03.2019
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A High-level look of collaborative works.
Collaborations
Providing some additional context to working together in various forms, capacities and mediums.
Services
End-to-end creative development, with focuses in branding and interactive design.
A repository of project work that's older ± slightly irrelevant.
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Works
[Desc]
An ever-growing collection of my creative works across mediums, disciplines, etc.
Goods
[Desc]
My Work as an indepndent creative director +designer.
Delta
[Desc]
A divergent stream of my creative consciousness.
Info
[Desc]
More info about me, and my work.
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Filters still a WIP.. not fully functional yet.
[ 
Yosem-water-wall
 ]
unaffiliated
FPO
New
Featured
The Lab
A wall of water in a calm stream somewhere in Yosemite.
Video
,
Water
,
texture
,
Color Grading
,
Cinematic
,
5600K
Video
192
Goods
Project
Process
false
[ 
NFX-SPRT_Cutout_F1
 ]
unaffiliated
FPO
New
Featured
The Lab
Netflix Sports
Sample application of masking combined with color blocked lower-third.
Branding
,
Brand Content
,
Design
,
Graphic Design
,
Colorful
,
7750K
Design
Media / Ent.
Tech
64
Goods
Project
Process
false
[ 
JON02698
 ]
unaffiliated
FPO
New
Featured
The Lab
Fall Back
One of my favorite abandoned buildings Ive come across.
Desert
,
Abandoned
,
Photo
,
Bright
,
Incidental
,
7750K
Photo
192
Goods
Project
Process
false
[ 
SoundXYZ-Logo
 ]
unaffiliated
FPO
New
Featured
The Lab
Sound.XYZ
Basically sums of the brand I created when working with CTHDRL on Sound.XYZ
Design
,
Music
,
Branding
,
Design Direction
,
Art direction
,
5600K
Design
127
Goods
Project
Process
false
[ 
Basic_site-redesign_AD-1
 ]
unaffiliated
FPO
New
Featured
The Lab
Basic
An art direction exploration for BASICs new site. Bring serifs back and look at stretch/drip via WebGL on scroll.
Interactive
,
Design
,
Art direction
,
Content Strategy
,
Design Direction
,
5600K
Design
255
Goods
Project
Process
false
[ 
DSC09172
 ]
unaffiliated
FPO
New
Featured
The Lab
A calm-ish moment in a wild city with some sorta dystopian vibes sprinkled in.
Photo
,
Urban
,
Color Grading
,
Los Angeles
,
Dark
,
7750K
Photo
0
Goods
Project
Process
false
[ 
Ari_Projects_NewCompany
 ]
unaffiliated
FPO
New
Featured
The Lab
Aristide
Design
,
Art direction
,
Interactive
,
Typography
,
1000K
Design
Media / Ent.
127
Goods
Project
Process
false
[ 
Stoik-teaser-mockUp
 ]
unaffiliated
FPO
New
Featured
The Lab
A mock-up to hint at an upcoming poster one-off thats' been churning slowly in the background.
Design
,
Graphic Design
,
Design Direction
,
JW.S
,
5600K
Design
Misc
192
Goods
Project
Process
true
[ 
SV_Logo-Layering
 ]
unaffiliated
FPO
New
Featured
The Lab
Theorycraft
Looking at the possibility of layerings as a motion motif to establish, speaking to intensity and amplification.
Branding
,
Graphic Design
,
Dissonant
,
OOH
,
Brand Content
,
3250K
Design
Media / Ent.
Tech
192
Goods
Project
Process
false
[ 
soundYXZ-OOH-1
 ]
unaffiliated
FPO
New
Featured
The Lab
Sound.XYZ
Exploring some OOH billboards for promo.
Branding
,
Design
,
Graphic Design
,
Mock-ups
,
5600K
Design
Media / Ent.
Tech
127
Goods
Project
Process
false
[ 
Arc_FW24_R3-FeatProducts
 ]
unaffiliated
FPO
New
Featured
The Lab
Arcteryx
More of a vibe check to understand the appetite for more complex interactions mixed with more reductive editorial splits.
Design Direction
,
Editorial
,
Minimal
,
E-comm
,
Action Sports
,
5600K
Design
Lifestyle
Fashion
127
Goods
Project
Process
false
[ 
Kohler_RFP_Drop-Nav
 ]
unaffiliated
FPO
New
Featured
The Lab
Kohler
Exploring the potential of a more robust dropdown navigation. Not a bulletproof IA, but trying to cover off on a strategy at a high-level.
Design
,
Interactive
,
Art direction
,
Content Strategy
,
5600K
Design
Product
192
Goods
Project
Process
false
[ 
SV_Character-Feat-004_Billboard
 ]
unaffiliated
FPO
New
Featured
The Lab
Theorycraft
A sample OOH showing what it could look like to highlight different characters/IP.
Branding
,
Graphic Design
,
Dissonant
,
OOH
,
Brand Content
,
10000K
Design
Media / Ent.
Tech
0
Goods
Project
Process
false
[ 
Ari_awards-grid
 ]
unaffiliated
FPO
New
Featured
The Lab
Aristide
Breaking down the construction of how his many awards are displayed. Not the most scaleable, but more unique.
Design
,
Interactive
,
Editorial
,
Graphic Design
,
5600K
Design
0
Goods
Project
Process
false
[ 
Beats_HeadphoneIMG-grid
 ]
unaffiliated
FPO
New
Featured
The Lab
Beats
Design
,
Art direction
,
Concepting
,
Content Strategy
,
Lifestyle
,
5600K
Design
127
Goods
Project
Process
false
[ 
NFX-SPRT_Mask-layout
 ]
unaffiliated
FPO
New
Featured
The Lab
Netflix Sports
Layout exercise on ways to bring the masking element in in a balanced way given it's dynamic layout.
Branding
,
Brand Content
,
Design
,
Graphic Design
,
Colorful
,
1000K
Design
Media / Ent.
Tech
127
Goods
Project
Process
false
[ 
JON07404
 ]
unaffiliated
FPO
New
Featured
The Lab
My back certainly doesn't bend like this.
Photo
,
Water Photography
,
Surf
,
South Bay
,
Los Angeles
,
7750K
Photo
Active
192
Goods
Project
Process
false
[ 
JON00907
 ]
unaffiliated
FPO
New
Featured
The Lab
One of those shots you cant really expect around LA. Fijian water clarity is something else.
Photo
,
Water Photography
,
Surf
,
Tavarua
,
People
,
7750K
Photo
64
Goods
Project
Process
false
[ 
Harrods_Video-Module
 ]
unaffiliated
FPO
New
Featured
The Lab
Harrods
Design
,
Interactive
,
Art direction
,
E-comm
,
Fashion
,
7750K
Design
64
Goods
Project
Process
false
[ 
ISOKO_Homepage_Expanded-01.1
 ]
unaffiliated
FPO
New
Featured
The Lab
ISOKO
Working through the homepage options, this was the more extended + editorial approach.
Design
,
Art direction
,
Interactive
,
Fashion
,
Lifestyle
,
3250K
Design
127
Goods
Project
Process
false
[ 
ledger_MP_Styleframe-5
 ]
unaffiliated
FPO
New
Featured
The Lab
Ledger MP
A style frame created for some branding direction with using a wordmark as a structural element.
Design
,
Design Direction
,
Art direction
,
Branding
,
Interactive
,
B&W
Design
Tech
255
Goods
Project
Process
false
[ 
Scab_Style-frame-14
 ]
unaffiliated
FPO
New
Featured
The Lab
Scab Shop
A loose vibe-type style frame, I've come to learn almost everyone has appropriated this image.
Design
,
Branding
,
Process
,
Exploration
,
5600K
Design
64
Goods
Project
Process
false
[ 
Singer_Grid-view-002
 ]
unaffiliated
FPO
New
Featured
The Lab
Singer
While most of the browsing it pretty exploratory.. gotta have the utilitarians option in a grid view.
Design
,
Interactive
,
Automotive
,
5600K
Design
Automotive
64
Goods
Project
Process
false
[ 
Scab_Style-frame-11
 ]
unaffiliated
FPO
New
Featured
The Lab
Scab Shop
A highly textured style frame leaning into the tracing paper vibes, etc.
Design
,
Dissonant
,
Branding
,
7750K
Design
127
Goods
Project
Process
false
[ 
Ari_about-exploration-6
 ]
unaffiliated
FPO
New
Featured
The Lab
Aristide
Another exploration for the about page, and going rogue on some colors
Design
,
Interactive
,
Design Direction
,
Editorial
,
3250K
Design
Media / Ent.
64
Goods
Project
Process
false
[ 
XXX_Teaser-11
 ]
unaffiliated
FPO
New
Featured
The Lab
Apple
A abstract concept for teasing an upcoming product.
Product Marketing
,
Compositing
,
Photoshop
,
B&W
Misc
Tech
255
Goods
Project
Process
false
[ 
JON00799
 ]
unaffiliated
FPO
New
Featured
The Lab
Photo
,
Surf
,
Water Photography
,
Water
,
Sea
,
7750K
Photo
127
Goods
Project
Process
false
[ 
JWS_cards-front-23
 ]
unaffiliated
FPO
New
Featured
The Lab
JW.S
Stacks on stacks of business cards using a more reductive yet bold approach.
Branding
,
Brand Content
,
Design
,
Graphic Design
,
B&W
Design
127
Goods
Project
Process
true
[ 
ISOKO_01.0_Homepage_Simple
 ]
unaffiliated
FPO
New
Featured
The Lab
ISOKO
One of the closer to completed homepage directions for the ISOKO design and dev.
Art direction
,
Design
,
Interactive
,
Editorial
,
Partnership
,
3250K
Design
Media / Ent.
192
Goods
Project
Process
false
[ 
Ari_about-transition-03
 ]
unaffiliated
FPO
New
Featured
The Lab
Aristide
A transitional state to Ari's site, leaning into the Timmond typeface's similarities in form to the project routing tiles.
Design
,
Interactive
,
Motion
,
1000K
Design
Media / Ent.
127
Goods
Project
Process
false
[ 
Evinetta-Posters_V2.1
 ]
unaffiliated
FPO
New
Featured
The Lab
Evinetta
I really just wanted to try something with a burnout mark.
Design
,
Graphic Design
,
Compositing
,
Passion Project
,
3250K
Design
Automotive
192
Goods
Project
Process
false
[ 
Applied-shotgun-7.0
 ]
unaffiliated
FPO
New
Featured
The Lab
Basic
Breaking out of the traditional 16:9 aspect ratio to lean into the editorial vibes, and use content as a transitional element.
Interactive
,
Design
,
Art
,
Design Direction
,
Editorial
,
5600K
Design
192
Goods
Project
Process
false
[ 
SoundXYZ_style-frame_layers-Reference
 ]
unaffiliated
FPO
New
Featured
The Lab
Sound.XYZ
Design
,
Branding
,
Process
,
WIP
,
5600K
Design
Tech
Media / Ent.
127
Goods
Project
Process
false
[ 
soundxyz-banner-001
 ]
unaffiliated
FPO
New
Featured
The Lab
Sound.XYZ
Using the mark as a textural element to drive focus.
Branding
,
Swag
,
Design
,
Graphic Design
,
Mock-ups
,
5600K
Design
Tech
Media / Ent.
64
Goods
Project
Process
false
[ 
soundYXZ-tape
 ]
unaffiliated
FPO
New
Featured
The Lab
Sound.XYZ
Marquee design or tape design. Who's to say?
Branding
,
Design
,
Graphic Design
,
Mock-ups
,
7750K
Design
Tech
Media / Ent.
64
Goods
Project
Process
false
[ 
Danc-OverShoulder-1
 ]
unaffiliated
FPO
New
Featured
The Lab
DANC
An over-the-shoulder shot, promptly ruined by auto focus. Ya live n learn, amitire?
Surf
,
Davinci Resolve
,
Danc
,
People
,
Brand Content
,
5600K
Video
64
Goods
Project
Process
false
[ 
BASIC_Applied_Detail-4
 ]
unaffiliated
FPO
New
Featured
The Lab
Basic
One of many bits of the editorial tool kit.
Design
,
Design Direction
,
Graphic Design
,
Editorial
,
7750K
Design
192
Goods
Project
Process
false
[ 
Alo-Load-in_Motion2_180928
 ]
unaffiliated
FPO
New
Featured
The Lab
Alo
Concepted out an intro sequence to emulate the feeling they strove for in their store- calm (and I think they said fresh start?)
Motion
,
Interactive
,
Concepting
,
Design
,
Art direction
,
5600K
Motion
255
Goods
Project
Process
false
[ 
Ari_about-exploration
 ]
unaffiliated
FPO
New
Featured
The Lab
Aristide
A more long-form approach to handling the about page. I dug it, but Ari wanted something more concise and straight-forward.
Design
,
Art direction
,
Interactive
,
Editorial
,
Design Direction
,
5600K
Design
0
Goods
Project
Process
false
[ 
danc_social-posts
 ]
unaffiliated
FPO
New
Featured
The Lab
DANC
Some explorations around DANC branding for social applications.
Design
,
Branding
,
5600K
Design
Lifestyle
0
Goods
Project
Process
false
[ 
JWS_Pattern-Color-Test
 ]
unaffiliated
FPO
New
Featured
The Lab
JW.S
Playing around with using the logo for a pattern.. and of course some color tension.
JW.S
,
Design
,
Graphic Design
,
Dissonant
,
Colorful
,
3250K
Design
Misc
127
Goods
Project
Process
false
[ 
Alo_Homepage-V1
 ]
unaffiliated
FPO
New
Featured
The Lab
Alo
My initial take on the homepage, trying to elevate the design language and convey more calm with more organic negative space.
Design
,
Fashion
,
Lifestyle
,
Interactive
,
5600K
Design
255
Goods
Project
Process
false
[ 
NFX-SPRT_Subtle-pattern
 ]
unaffiliated
FPO
New
Featured
The Lab
Netflix Sports
Looking at ways to apply the pattern in a more subtle way, potentially for things like teasers.
Branding
,
Brand Content
,
Design
,
Graphic Design
,
Colorful
,
7750K
Design
Media / Ent.
Tech
127
Goods
Project
Process
false
[ 
DSC09176
 ]
unaffiliated
FPO
New
Featured
The Lab
Perks of a wandering eye. A building across the street from the Disney Center as I was waiting for the sun to rise.
Photo
,
Black and white
,
Urban
,
Los Angeles
,
California
,
B&W
Photo
64
Goods
Project
Process
true
[ 
BASIC_Applied-Quote-module
 ]
unaffiliated
FPO
New
Featured
The Lab
Basic
A quote module created as part of an editorial tool-kit.
Design
,
Interactive
,
Art direction
,
Editorial
,
Layout
,
3250K
Design
192
Goods
Project
Process
false
[ 
soundxyz_subway-loud1
 ]
unaffiliated
FPO
New
Featured
The Lab
Sound.XYZ
A high-level look at how their insta presence might look.
Branding
,
Design
,
Graphic Design
,
Mock-ups
,
5600K
Design
Tech
Media / Ent.
64
Goods
Project
Process
false
[ 
Pipe-Mason-Clip
 ]
unaffiliated
FPO
New
Featured
The Lab
Mason doing what Mason does out at pipe.
Cinematic
,
Video
,
Color Grading
,
Surf
,
Hawaii
,
7750K
Video
127
Goods
Project
Process
false
[ 
Tavi-solo-set
 ]
unaffiliated
FPO
New
Featured
The Lab
Tavarua
A set coming through at Cloudbreak.. trying to handhold a 100-400mm lens on a rocking boat.
Surf
,
Davinci Resolve
,
Brand Content
,
Waves
,
Water
,
5600K
Video
Travel
64
Goods
Project
Process
false
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[ 00-0 ]
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A collection of my creative works as individual items– without context, shown at random until filtered.
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Prior examples of how I develop strategic creative output with brands, agencies, and individuals.
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Works organized thematically, and the best way to go down the rabbit hole.
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Want to get in touch about working together, or have a question about something else? Lets chat.