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× Tag Name
Content Strategy
× Desc.
A discipline often glazed over by visual designers– formulating strategies around content to fit a broader narrative.
× Last Updated
1.9.2023
RElated tags
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Brand Content
Brand Strategy
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Content Strategy
A discipline often glazed over by visual designers– formulating strategies around content to fit a broader narrative.
A discipline often glazed over by visual designers– formulating strategies around content to fit a broader narrative.
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Content Strategy
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A discipline often glazed over by visual designers– formulating strategies around content to fit a broader narrative.
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[Catalog]
Items from the J\V.s database of work
The catalog is a repository of all my works, connected through various themes, topics, characteristics, verticals, etc.
Explore Catalogs  →
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Beats_Desktop_product2
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Beats_Homepage-Light
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Beats_HeadphoneIMG-grid
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Came up with this in a day, but developed a system for hero product images to elevate social proof.
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A very minimal and exploratory approach to talking about the agency.
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Grids on grids. A moment in the tool kit to really leverage the deep library of brand content.
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The main homepage direction for the pitch. Simple with story telling moments in a minimal facade.
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Super old, but still like this one as a navigational + editorial element. Might have to make a v2.0 of this..
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Fila_LookBook-05
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A lookbook module that tries to leverage the Fila brand colors in interaction models/overlays.
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An art direction exploration for BASICs new site. Bring serifs back and look at stretch/drip via WebGL on scroll.
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A broader motions study for the important load-in sequence.
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Beats_desktop_topicLanding
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Creating ways to browse tagged content via a multi-tag system... something i dunno if it was really done at that time?
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Fox_section2
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Super old, but still like this one as a navigational + editorial element. Might have to make a v2.0 of this..
Content Strategy
Goods
Content Strategy
Goods
Content Strategy
Goods
Content Strategy
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Content Strategy
Goods
Content Strategy
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Content Strategy
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[ Catalog ]
Relevant Products from the store.
They may not align 1:1, but a secondary or tertiary connection might exist.
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Content Strategy
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Content Strategy
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Content Strategy
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Content Strategy
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Content Strategy
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Content Strategy
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[ Catalog ]
Collaborations that fit the bill.
The catalog is a repository of all my works, connected through various themes, topics, characteristics, verticals, etc.
Explore Catalogs  →
[00-
]
J\V.S
®
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[(Description]
Using my own brand as an opportunity to highlight JW.S abilities as an end-to-end brand partner.
[00-
4
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Singer
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[(Description]
Reusing a scrapped passion project for something productive (a 100% unofficial concept site).
[00-
17
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Harrods
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[(Description]
Conceptualizing ways to re-create Harrods elevated in-store experience online.
[00-
18
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Under Armour
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[(Description]
Quick art directions concepts and content strategy for a pitch to re-design Under Armours global e-comm site.
[00-
13
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Fila
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[(Description]
Evolving the Fila brand while consolidating their fragmented global image via a flexible toolkit.
[00-
16
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Volcom
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[(Description]
Reviving the brand’s gritty roots.
[00-
24
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Kohler
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[(Description]
Very quick art direction and content strategy explorations for a pitch to re-design Kohler's site.
[00-
19
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Heath
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[(Description]
Initial explorations into possible art directions and content strategies for a Heath site redesign.
[00-
15
]
Beats
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[(Description]
Conceptual art directions, and strategic rethinks of Beats' online presence.
[00-
21
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Keen
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[(Description]
Quick art direction direction for Keen's new site that exemplified the brands quirky personality and focus on exploration.
[00-
26
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Incase
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[(Description]
The digital component of a coordinated rebrand effort with a brand campaign.
Content Strategy
DEltas
Content Strategy
DEltas
Content Strategy
DEltas
Content Strategy
DEltas
Content Strategy
DEltas
Content Strategy
DEltas
Content Strategy
DEltas
Content Strategy
DEltas
Content Strategy
DEltas
Content Strategy
DEltas
Delta
[0
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[Catalog]
Updates
containing this tag.
The catalog is a repository of all my works, connected through various themes, topics, characteristics, verticals, etc.
Explore Catalogs  →
[ No Delta Posts currently associated with this tag. ]
Content Strategy
Connections
Content Strategy
Connections
Content Strategy
Connections
Content Strategy
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Content Strategy
Connections
Content Strategy
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Content Strategy
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Content Strategy
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Content Strategy
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Content Strategy
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[ Tag Deconstructing ]



‍
Content Strategy
[ Primary Connections ]
Brand Content
[ Seconary Connections ]
Asset Generation
Compositing
Photo
Motion
Video
Brand Strategy
[ Seconary Connections ]
JW.S
Desert
Graphic Design
Photo
Motion
[ ! ] Notice [ ! ]
‍
This tag deconstruction tree is running up against entirely arbitrary CMS limitations. I Can't sort these nested CMS data points, and I can't display more than 5. There's often many many more that just aren't being displayed. Cool!

There's so much I'd like to do with this, but can't at the moment. I'm actively looking into ways to circumvent those limitations and expand upon this in a scaleable fashion.


– Management