I'M JON WAY.

An Independent ARt Director and photographer (primarily) based out of Los Angeles.

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ArT DIR=ECTOR
10+ years of industry-experience, with a focus on the interactive space. My interests are in melding unique art directions + Content strategy through a considered user experience.
UPDATED
05/22/19 — 7:29PM PST
Location
SUNNYVALE, CA
Currently
@apple through Sept
Availability
Slow side-projects
Networking
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ABO—
UT

I’m Jon Way, an independent Art Director ± Designer with ~10 years of practical experience primarily in the interactive space. Across those years, I have been extremely fortunate to have worked with the likes of Apple, Google, Beats, Fila, Alo Yoga, Nixon, Volcom, Red Bull and more.

In my work, I design with an intent focus on details that strives to not feel predictable while offering tangible business solutions– resulting in several SOTDs and a few SOTY awards.  While I’ve spent a (relatively) long time in the design world, I’ve been fortunate to have remained hands-on throughout.  So while I am capable of leading creative teams, my current interest is more in being hands-on with melding art direction and content strategy. I will be prioritizing those work opportunities, but I have experience in most all facets of design (both hands-on and hands-off), and am available for hire for most anything design-related.

As an independent designer, I'm currently looking to align with a few partners with whom I hope to work with on a semi-regular basis. I don't enjoy or excel at selling myself, and the process of constantly pursing new clients is time not spent designing... and that doesn't interest me much. These partners are a mix of agencies and product companies where the through-line is an honest, respectful and mutually-beneficial relationship. I'm new to working independently, so while this might be a pipe dream, it doesn't seem like a crazy one (yet).

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FOC—
USES












ART DIRECTION
Concept DEvelopment
Interaction Design
motion design
E-Commerce
MoBILE APPS
Content Strategy
Ui/UX Design
Branding
Visual identity
TYPOGRAPHY Design
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Exper—
ience

Art Director ± Photographer [CURRENT]
Jon Way Studio
Design Director
BASIC
Interactive Art Director
Apple
Digital Design Lead
BASIC
Senior Designer
Fantasy Interactive (Fantasy)
Art Director
Cuker Interactive
Senior Designer
LEVEL Studio, Digitaria (Mirium)
Designer
LEVEL Studios
BA of Art & Design
Cal Poly San Luis Obispo
(004 — 006)

Clie—
NTS














Apple
Beats
Billabong
Clarisonic
Fila
Fox
Google
Heath Ceramics
Incase
Keen
Nixon
Red Bull
Volcom
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Recog—
ition


AWWWARDS
2019 — SOTD — Google Store
2017 — SOTD — BASIC Brandbeats
2017 — SOTD — BASIC 2016 YIR
2017 — SOTD — Keen
2017 — SOTD — BASIC
2016 — SOTY — Nixon
2016 — SOTD — Nixon
2015 — SOTD — Incase
2014 — SOTD — BASIC

FWA
2017 — SOTD — BASIC Brandbeats
2017 — SOTD — BASIC 2016 YIR
2017 — SOTD — Basic
2017 — SOTD — Nixon

Webbys
2017 — Best Shopping (People’s Voice) — Beats
2017 — Mobile Best Practices (People’s Voice) — Beats
2017 — Corporate Communications (Finalist) — BASIC YIR
2016 — Ecomm Site of the Year — Nixon
2016 — Best Practices — Nixon
2016 — Best Shopping — Nixon
2016 — Best Practices — Incase

PIXEL AWARDS
2015 — Ecomm SOTY — Nixon
PHoToG—=RA=PHER™
15 years experience passively capturing everything and anything I had found interesting. Only Recently has IT become a comparable focus to my design work– Looking to intertwine the two.
UPDATED
05/22/19 — 7:29PM PST
CurrentLY shooting
Bay Area
Next Trip
ICELAND: June
on-going Project
First photobook :)
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ABO—
UT

I originally started shooting 15+ years ago, and gained admission to undergrad as a photography major. Two years in, I pivoted to design as the calls for rigid conformity in intro-level photo classes waned my interest, and I didn’t feel that I had the personality to slog it out as a commercial photographer.  As I then pursued my design career, photography fell off and I found myself with little spare time, and a focused intent on only furthering my design abilities. While I still love my career as a designer, the slog of working in a demanding client-service industry eventually started taking its toll, and I sought a creative outlet free of group-think, review cycles, client presentation, conversion rates, A-B testing, etc. etc. It's art vs. design, and all about retaining a truly uninhibited form of creative expression.

I'm continually looking to evolve and push my photos, and I'll know I've succeeded when I look back on previous work and see opportunities to improve it.  I've done exactly this with my designs, and I feel it has served me well to stave off stagnation. To further avoid stagnation, I have rigid terms on duration for licensing, and will only print 10 of any given image. I believe that commoditizing one's work to that extent cheapens it, and I'm only selling these images because I feel there is unique value to each of them. If I ultimately don't make money with this approach, its unfortunate insofar that photography isn't more self-sustaining and I can't spend more time doing it– but I'm ultimately fine with that. Regardless, I will still do what I love and go shoot as much as I can, and the persistence of my inferiority complex will push me forward to be better and someday make a living from it in some capacity. I think.

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GE—
AR








Sony A7riii
Sony FE 16-35mm GM
Sony FE 24-70mm GM
Sony FE 70-200mm GM
Tamron SP 150-600mm
Aquatech Elite Waterhousing
Ronin s Gimbal