JW.S (LOADING)
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Collabs
0020
TOTAL
Art Direction
content strategy
Interactive
Editorial
Some featured collaborations, across multiple mediums and skillsets (in no apparent order).
JW.S®
01:132:1125
What it is
My work as an interactive art director and designer from the last 10 years (full-time and independent).
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Index.
(Description)
Some featured collaborations, across multiple mediums and skillsets (in no apparent order).
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× Marketing
× Strategy
× Art Direction
× e-comm
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(INDEX)
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1
Web Design
art direction / web design / motion design
2021+
×
AT3-21
®
× JW.S
Teaming up with the magician Aristide Benoist for some web projects. I design, he develops, we collaborate.
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2
Poster Series
Art Direction / Graphic Design
2021+
×
ALT-C
®
× JW.S
Creating a poster series and accompanying micro-site with Ash Thorp (ALT-C) to promote his new build + film, Evinetta.
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4
AD Explorations
Art Direction, Content Strategy, Concepting
2019
×
Basic
®
@ BASIC
A broad collection of internal projects that I worked on for BASIC as an employee
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5
Art Boards
Photography / design / compositing
2019
×
Album
®
× JW.S
A collaboration that didn't materialized beyond ideation due to schedule conflicts. Board design leveraged my photos, primarily texture-based.
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6
AD Explorations
Art Direction / Editorial Design
2019
×
BLMRS
®
× BLMRS
Initial explorations for a small film's pitch book.
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7
Art Direction + Strategy
Art Direction, Content + Brand Strategy, UX/UIDesign
2016
×
Beats
®
× BASIC (× JW.S)
Purely conceptual art directions for evolving the brand's online presence.
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8
E-Commerce
Creative Direction, Art Direction, Design Lead, Content Strategy
2015
×
Nixon
®
@ BASIC
A bit dated now, but a comprehensive redesign owned end-to-end, that enabled global brand growth.
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9
Site Redesign
Art Direction, Content Strategy, Lead Designer
2017
×
Fila
®
@ BASIC
Evolving the Fila brand while consolidating their fragmented global image via a flexible toolkit.
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10
Site Redesign
Art Direction, Design Lead, Oversight, Content Strategy, UI/UX
2017
×
Volcom
®
@ BASIC
Reviving the brand’s gritty roots with a comprehensive set of merchandising tools, and a stream-lined purchase path.
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11
Conceptual
Art Direction, Content Strategy, Motion Design
2018
×
Harrods
®
@ BASIC
Conceptualizing ways to re-create Harrods elevated in-store experience online.
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12
Concept
Art Direction, Content Strategy, Design
2018
×
UA
®
@ BASIC
Quick art directions concepts and content strategy for a pitch to re-design Under Armours global e-comm site.
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13
E-Comm Explorations
2018
×
Murad
®
@ BASIC
Some very quick n dirty art direction explorations for a Murad site design– focused on PDP.
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14
Redesign
Art Direction, UX Design, Content Strategy‍
2016
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Keen
®
@ BASIC
A quick set of art direction explorations for a Keen site redesign that exemplified the brands quirky personality and focus on exploration.
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15
Site Re-design
Art Direction, UX Design, Content Strategy, Motion Design
2015
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Billabong
®
@ BASIC
Helping define content strategy and key visuals/UX for key pages of an e-comm redesign
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16
Exploration
Art Direction, Content Strategy
2017
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Alo
®
@ BASIC
Exploring art direction evolutions, but primarily focused on content strategy, and a refined purchase path.
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18
Pitch
Art Direction, UX Design, Content Strategy
2017
×
Kohler
®
@ BASIC
Very quick art direction and content strategy explorations for a pitch to re-design Kohler's site.
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19
Exploration
Art Direction, Content Strategy
2017
×
Heath
®
@ BASIC
Initial explorations into possible art directions and content strategies for a Heath site redesign.
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20
CAMPAIGN
Art Direction, Content Strategy, UI/UXMotion, Prototyping
2014
×
Fox
®
@ BASIC
Art direction for a micro-site campaign showing Fox's appreciation for their loyal customers.
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